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Introduction

  Welcome to Square Go – the fight for Paisley’s best roll and sausage. As part of my digital marketing communications module, I have been tasked with writing a blog about something that not only I am passionate about, but something I believe the Scottish population are equally passionate about. Instinctively, one of the first ideas that came to mind was one of Scotland’s finest food offerings – the square sausage. The square sausage, otherwise referred to as the Lorne sausage, or if you’re fond of sheep, a “slice”, is nothing short of iconic. Great mystery surrounds the square sausage in terms of when it was invented, who created such a beautiful delicacy and what nutritional benefit (if any?) it provides. Nevertheless it remains a staple part of any good Scottish breakfast, and undoubtedly saves many Scots from the brink of death most Sundays. Nothing screams “you’re a loser”, quite like a greasy roll and sausage, circa 2pm, still lying in your bed. However, when that crispy roll...

Café 77

First up on the list of café’s fighting for top spot is café77. To claim this prestigious title, the roll and sausage will be ranked through many key characteristics. The packaging, the type, size and freshness of the roll, the taste of the sausage, the price of the roll and the time it takes to be served. Of course there are many more factors that contribute to a great roll and sausage such as the temperature and greasiness of the sausage, the care that’s been taken in spreading the butter to the edges and the roll to sausage ratio (we simply don’t do rolls that are 70% bread). However, each blog post only needs to be 300 words and come on, we’re not daft. Anyway, back to café 77.

A fairly new addition to Paisley’s eateries is café 77, and it seems like its presence has been long awaited. For years, Paisley has been crying out for an establishment like café 77 and the crowds that flock here every morning and afternoon certainly reflect that. It’s a simple formula – minimalistic exposed brick interior, dog friendly environment, stylish plates, and fancy garnishes. All these factors advance its “instagrammable” vibe that has undoubtedly contributed to its popularity. However, underpinning these complementary elements of the café 77 experience is just sheer quality. They evidently value the quality of their raw materials tremendously, and certainly reap the rewards for it. Ultimately, this quality produce is what earned it a visit on this esteemed list.

From a quick glance at the menu, I was originally uncertain that such a fine establishment as café 77 stooped to the level of a mere roll and sausage. With the menu emanating a sense of Glasgow’s west end, with offerings such as American style pancakes and egg’s benedict’s, I was worried that café 77 had forgotten the basics. However, this initial worry was quite beautifully silenced with a Morton’s roll (nothing else must be said on the matter, if you know, you know). Packaged in a brown paper bag, with grease seeping through, you just know it’s going to be a cracker. Despite the café being rammed inside, and customers forming a queue outside, the roll was still served in no longer than 5 minutes. The importance of this service time cannot be underestimated, especially when your Holter monitor is seconds away from sounding one continuous beep from your vodka induced death bed. Furthermore, priced at a reasonable 564,556 Venezuelan Bolivar (otherwise known as £1.80), you’re certainly getting value for money. In conclusion, café 77 contradict the common belief that the scabbier the shop, the better the roll – they just seem to get it.


Packaging: 5/5

Taste of square sausage: 4/5

Type, size, and freshness of roll: 4/5

Price of roll: 4/5

Service Time: 4/5

Overall Score: 21/25

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